Notice the shape of our country

Log on to google.com click on the images link and type india map vector in the search box....

For one of my graphics work I needed a map of India.  So as usual I googled it and the result I found was shocking for me.  The shape of our country wasn't the same.  The shape I like most nost just because its my country's because it forms a nice human shape.  Few of you definitely feel the way I do.  The J&K like head,  Gujarat and North east states like arms and the elongated coastal south india forms legs.  And above all the heart i.e, dil our capital Dilli (Delhi) being right at the position of heart. 
         But yesterday when I saw the shape of India on web.  I was like 'oye teri ye kya hua??' (wats this?)   The head i.e., J&K wasn't in the same old shape.  You can see those pictures and understand the difference.

There can be many reasons,  I don't bother about the reason,  but the matter is we should know what is the actual shape of our country.  Is it the one I was proud of with the human shape or is it the one on the web.  We should be clear about this what you say,  at least our next generation should be clear enough about the shape and feel proud the way we do.

sometimes stranger can teach you lot

Today I met a Marketing Executive, the business he was doing was strange to me,  Actually I never knew that even the alcohols and liquors need marketing.  When he said he is doing such business, I laughed and asked him is it true.  He said yes and that moment only he got a call from some of his client.  "Han.. jolly aur OC ka 2 peti bhijwa dunga,  already 6 peti bhej chuka hun." (yes.. i will send 2 case of jolly and OC, although I have already sent 6 case.)

Listening to jolly and OC I understood yes he is right.  Then he told me many facts about his business.  He said he is in this marketing line since 8 years. He has to travel a lot.  He has worked in many bigger companies now since two years he is in Kharagpur looking after the whole Midnapore district.  He said every liquor merchant in Kharagpur knows him. He is the one who supplies them.

When he said 8 years in marketing my eyes widened, for a moment I thought why shouldnt I ask him to join my company, of course on commission basis,  coz as he said he worked for bigger companies,  then he is definately having good salary.

Then I dropped that thought and moved on with the conversation.

I asked him how do you people upgrade your products, coz as much I know liquor tastes horrible and what more one can do to imrpove the horribleness.

  He said to upgrade the product they change the label,  change the bottle shape etc.  I asked him ok you work on outlook only,  the ingredient can't be changed right.  He replied, that the taste of the liquor depends on the water used while making it.  They upgrade the taste by upgrading the distillery.

Then I asked how is the demand.  He said they are unable to fulfill the demand.  The demand is suppose 25 thousand  they are able to supply 10 thousand only. 
Then he told me some more useful things abokut marketing.  He said some are moving products and some are non-moving products.  Moving products sell constantly but marketing is needed for the non-moving products.
me: How do you improve the sales?
stranger: The only mantra to improve the sales is to follow the market and follow up the clients and motivate them to buy non-moving products as well.

This was an interesting conversation I ever had, the topic was totally new to me. But learnt few tips of marketing today.
Thanks to that stranger.

Logo Ideas for Smart Education

A local institute Smart Education,  always saw its banner with a call centre lady and with big letters written on it, SPOKEN ENGLISH.  I never thought that I am going to design a website and the logo  for that institute,  and my design will be hanging on the streets of Midnapore.  Well, with some fortune I got this opportunity and I did it.... I am happy that I was able to please the client and my boss too.  Here are some of the logo ideas which I designed for the client.


When we think of education related designs we concentrate on few keywords like books, bulb, graduate cap etc.  And if you google you will get tons of results related to education keyword.  I did the same thing.  But the client was happy with Text Twists

Logo Ideas for iUdyog

These are the logos I designed for www.iUdyog.com These are the ideas I thought of. When I heard the word udyog I was very happy to make a logo for this site. I googled for the ideas related to udyog but there was just a single logo, it was a logo of Ramswaroop Udyog.  So I started my own and ended up with the above illustrations.  Then depending on the color of the logo, I designed the website too.

magic of Pen Tool

This image is made in Photoshop CS2.  I never tried such a difficult picture in Photoshop.  I always used the pen tool for making small shapes etc.  but one of my client asked this type of image for his logo.  He wanted a boy with stamp of his company on the chest.  I googled for such an image.  But it was just a waste of time.
Then I decided to make it myself.  First I did some drawing on paper. Then I started with pen tool in photoshop.  The shape was done, then for the shades etc. I searched for anime images in GOOGLE where I found many of the anime images of this type.

To work with pen tool, it is very important to decrease the opacity of the shape layer which you are making, then it becomes easy to understand the turns and curves which you want to draw.

At first I made the over all shape of the image.

Then I made shape for the body and the face.

Then I did some work for the shades and shadows etc. And finally the image was done.

For that stamp I used simple selection tool.  To give the feeling that the stamp is behind the hand.  I rasterized the type text.  And deleted. the textarea which was visible on the hand.

Please try this type of image with a pen tool.  Its really interesting.  It may take time.  But being patient is sign of a designer right!!

i refused to give up...

when i think of my self,
i refuse to give up.

when i think of the bus conductor whose day starts at 0400 hours and ends 2300 hours,
i refuse to give up.

when i think of the soldier protecting me,
i refuse to give up.

when i think of six pack
i refuse to give up.

when i think of a person richer,
i refuse to give up.

when i think of girls,
i refuse to give up.

when i think of luxury
i refuse to give up.

your refusal can switch on best in you.